Krispy Kreme donut (or doughnut) lovers in and around Austin, Texas will be pleased to learn that when they shop at a Wal-Mart store near them, that [article here]:
Krispy Kreme doughnuts will begin arriving in 10 Austin area Wal-Mart stores Tuesday.Earlier this month, Austin-based Glazing Saddles Ltd., the Central Texas franchisee for Krispy Kreme doughnuts, announced a partnership with retail giant Wal-Mart Stores Inc. Stores in the Austin area that will sell the doughnuts are in Austin, Georgetown, Round Rock, Cedar Park, Bastrop and San Marcos.
[...]
Glazing Saddles already has a distribution deal with three Super Target stores in San Antonio and two in Austin.
[...]
*Update*
*Note*: Am not sure, but the date of the above original article appears to be Monday, May 17, 2004 (as indicated within the URL for the article anyway), however this is available on their online edition under Latest News today (Thursday, May 20th). So I do not know if the Tuesday in question was this week's (i.e., May 18th) or is next week (May 25th). Am only mentioning this because I do not want to end up inadvertently frustrating any passionate Krispy Kreme doughnut lovers in Texas.
Not that I have this great thing for donuts really, because the fact is I do nut -- opps, I mean that I do not (was not trying to be cute actually either, as it was just an honest typo, at first anyway) -- have a big thing for them, seriously.
What I am big on though, is posting follow-ups to previous blog posts of mine on a given subject whenever I think they either warrant it or may just be interesting in some odd fashion.
This post is a follow-up on the earlier blog post of mine to ALP dated Thursday, May 13, 2004 entitled: WM Donut Wars Anyone?
Which of course brings me to wonder if, given the information presented in today's Austin Business Journal, Wal-Mart may not have fired the first shot after all, in what just last week looked to me like the beginnings of a donut war.
Rather it makes me wonder that since Wal-Mart had previously had a deal with Krispy Kreme and, then, later did a deal with Dunkin Donuts as well; maybe it was a corporate version of Tit for Tat because Austin-based Glazing Saddles Ltd. -- the Central Texas franchisee for Krispy Kreme doughnuts, [...] already has a distribution deal with three Super Target stores in San Antonio and two in Austin. -- hmmm?
Could it be that Wal-Mart was, at least in part, putting Krispy Kreme in its place or is it just an overall corporate plan that has nothing to do with ego's and the darker side within the politics of the business world, etc.??
Who knows?
It was just a thought.
*Another Update*: fyi:
Links to information and articles about Tit for Tat: here, here and here.
*Note*: Included a paragraph to provide additional information, see *Update* after upper article excerpts; also made several, mostly minor, edits for the purposes of clarification and readability only: last updated on Thursday, May 20, 2004 at 5:08 PM [EDT].
Posted by Morgan on May, 20 2004 at 03:32 PM
