July 26, 2005

WM More Popular Than...

Did you know that in March, Wal-Mart was more popular than the UN, Bill Clinton, George W. Bush, the NRA, or either political party? I didn't. Astonishlingly, it's even more favorable than "big corporations" by a margin of 54.6 to 45.9! Only Social Security brought a warmer, fuzzier feeling to the ~1000 people polled.

The Democratic polling group GREENBERG QUINLAN ROSNER RESEARCH found out the following (see page 3):


Now, I'd like to rate your feelings toward some people and organizations, with one hundred meaning a very warm, favorable feeling; zero meaning a very cold, unfavorable feeling; and fifty meaning not particularly warm or cold. You can use any number from zero to one hundred, the higher the number the more favorable your feelings are toward that person or organization. If you have no opinion or never heard of that person or organization, please say so.

Mean Warm Cool ID
The Republican Party 52.1 47% 38% 98%
The Democratic Party 48.2 37 40 98
George W. Bush 52.7 51 41 99
The Republican Congress 50.7 44 38 97

(Asked of half sample)
Bill Clinton 52.3 47 41 99
The N.R.A.,
or National Rifle Association 50.5 42 38 95
Pro-life, anti-abortion groups 50.3 39 38 96
The Iraq war 42.4 39 49 98
Big corporations 45.9 29 36 95
Gay marriage 30.5 23 60 96
The United Nations 46.2 38 43 97
Social Security 63.8 59 20 97
Trial lawyers 40.0 22 45 93
Wal-Mart 54.6 47 31 97
The Christian Evangelical
political groups 45.3 30 38 84
CEOs 42.9 24 39 89


I'd like to misuse polling data, but just like the other results cited below, I don't think these data mean much at all.

Posted by Kevin at 12:10 PM